Heineken Beer
Heineken Beer

Heineken India Beer Sales Dip Amid Heavy Monsoon from July to September

Overview

Dutch brewing major Heineken NV, which owns United Breweries Ltd (UBL), reported a mid-single-digit decline in beer volumes in India for the September 2025 quarter. The drop was attributed to unusually heavy monsoon rains across key regions that affected consumer demand and supply chains.

Despite the fall in sales volume, organic net revenue rose in the mid-single digits, supported by price hikes and a favorable portfolio mix across major states.


Heineken India Q3 2025 Snapshot

MetricPerformance / Remarks
Beer Volume (India)Fell by mid-single-digit due to strong monsoon
Net Revenue (India)Grew by mid-single-digit, supported by price mix
Price-Mix GrowthExpanded by high single-digit
Premium SegmentVolume grew in low teens — driven by Kingfisher Ultra Max and Amstel Grande
Asia-Pacific Net RevenueUp 5.6% organically
Asia-Pacific VolumeDown 0.8%
Global Organic Beer VolumeDeclined 4.3%
Global Revenue (Q3 2025)€8.7 billion (down 4%)
Premium Beer Volume (Global)Down 2.2% — India among growth markets
Strong Markets for AmstelIndia, South Africa, Romania, Tunisia, Ecuador
UBL Ownership by Heineken61.5% stake
Major Indian Brands (UBL)Kingfisher, Kalyani Black, Bullet, Maharaja Premium, Taj Mahal Premium
International Brands Sold in IndiaHeineken, Amstel Bier, Sol

Market Context

The unusually heavy monsoon in July and August 2025 disrupted beer consumption and distribution, affecting several FMCG and beverage companies. Still, Heineken noted that it outperformed the market and gained or held volume share in most operating regions — including India, Vietnam, Nigeria, and Mexico.

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